Global bath mats market is expected to rise at a positive
CAGR in the forthcoming years. Home furnishings have gathered a lot of steam
today with people spending randomly on regular household products such as Bath
linen and bath mats. Bath linen mats provide a safe touchdown on dry feet and
keeps bathroom spic and span is the USP of a bath mat. That they soak water
droplets left on the feet very much like a towel is secondary matter.
A growing demand for elegant living and luxurious trappings
has spurred the bath mats market. Affordable, smooth and stylish mats with
contemporary hues has set trends in seasonal mats which offer class on hand and
being readily priced have opened up the economy. This undoubtedly heralds good
things to come and bath linen mats have something to cheer about. Bed and bath
among the two account for a large share of home furnishings market.
E-commerce has ventured into Bed and bath linen market
offering new areas of growth. Retailers are carving a niche for themselves in
bed and bath linen market. With Fashion outlets and brands seeking entry into
bed and bath linen, bed and bath linen markets are witnessing peak sales. A
desire for the good life along with no-holds barred attitude helps to enjoy the
Bathing routine and mats area perfect finale to this routine.
Segmentation of bath mats market by end-user applications
includes household, hotel, salon and others. By region, the bath mats market
includes North America, Europe, Asia pacific, MEA and Latin America. The bath
linen market size has improved on account of customers making a nice deal on
account of low pricing across a range of mats. The growth is also attributed to
pampering customer needs with posh mats by getting retail spas at home and
giving true spa like experience.
The splicing together of Internet and social media are making
bath line mats widespread. Home furnishing is divided into bedding, window
dressing, bathroom textiles, cushions and covers. Though a product reaches its
end-cycle albeit slowly, a replacement principle is activated reiterating this
process to witness sale of mats and more eager-to-buy customers in this highly
penetrated fashion segment. The various mats on offer include the magnificent
large non-slip memory foam bath mat and the inter-design bamboo floor mat and
the luxury cotton-hotel spa tub-shower bath mat.
Bamboo products also offer decisive benefits over other
products and help in keeping microbes at bay and softer fabrics cajole baby
boomers generation with their soft-skin products. Chenille mats are second to none
and is a way of life with the many chic designs on display, a door mat ranks
high on customers grocery bagwish list and is value addition to growth. A
growing demand for eco-friendly products augurs well for bath mats market
growth.
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